Team 1
0
Team 2
0
Teams
Name
Score
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
Loading
15
×
What are producer goods?
Product sold to other businesses
Oops!
Check
Okay!
Check
15
×
Ethnic origin and social class are elements of which segmentation method?
Demographic
Oops!
Check
Okay!
Check
15
×
Marketing mix is also known as ...
4P
Oops!
Check
Okay!
Check
15
×
Which stages does product development include?
Generating ideas, analysis, development, test marketing, launch
Oops!
Check
Okay!
Check
15
×
Airlines offering first-class accommodation on long haul flights segment the market according to which characteristic?
Income
Oops!
Check
Okay!
Check
15
×
Products that have low market share, but high market growth
Question marks
Oops!
Check
Okay!
Check
15
×
Which stages does product development include?
Generating ideas, analysis, development, test marketing, launch
Oops!
Check
Okay!
Check
15
×
Time and date of consumption is part of which segmentation method?
Behavioral
Oops!
Check
Okay!
Check
15
×
What are the two dimensions used in Boston matrix?
Market growth, market share
Oops!
Check
Okay!
Check
15
×
What is the difference between goods and services?
Goods are tangible, services are intangible
Oops!
Check
Okay!
Check
×
banana
Go to last place!
Oops!
×
seesaw
Swap points!
Okay!
×
fairy
Take points!
5
10
15
20
25
×
thief
Give points!
5
10
15
20
25
15
×
How many stages are there in the product life cycle?
6
Oops!
Check
Okay!
Check
×
thief
Give points!
5
10
15
20
25
×
fairy
Take points!
5
10
15
20
25
×
shark
Other team loses 5 points!
Okay!
×
baam
Lose 20 points!
Oops!
×
seesaw
Swap points!
Oops!
×
rocket
Go to first place!
Okay!
×
fairy
Take points!
5
10
15
20
25
×
banana
Go to last place!
Oops!
15
×
Products that have high market share, but low market growth
Cash cows
Oops!
Check
Okay!
Check
15
×
Products that have low market share and low market growth
Dogs
Oops!
Check
Okay!
Check
×
Restart
Review
Join for Free
;
Your experience on this site will be improved by allowing cookies.
Allow cookies
